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Moving Vermont Agriculture Forward - 2007

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At the beginning of 2008, the VT Agency of Agriculture and John Merck Fund asked VCRD to manage a strategic planning process designed to advance farm businesses and agricultural enterprises in the state. “Moving Vermont Agriculture Forward,” began with two working task forces: Branding and Marketing and Business Development. The task forces were designed to look for key opportunities to support long-term business profitability in agriculture and value-added ventures, dairy and non-dairy, and to identify signature projects that could advance agricultural development to the next level.

The Branding and Marketing Task Force developed a platform with three key ideas:

  • Expanding cross agency support for agritourism;
  • Building a “Vermont Farm and Food Festival,” to showcase VT agriculture; and
  • Establishing an on-line center for agritourism and Vermont product sales.

The Business Development Task Force evaluated the potential for the creation of a Vermont Agriculture Development Corporation to rally technical advice, site and regulatory assistance, business planning and financing help, and equity capital to eligible agricultural entrepreneurs.

Report:

VCRD deeply appreciates all the task force members and the assistance of Helen Labun Jordan of the Agency of Agriculture in this effort.